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The Federal Trade Commission (FTC) and 20 states filed a lawsuit Monday against Dollar General over alleged deceptive pricing practices.
The FTC and the states alleged that Dollar General, over the years, repeatedly mislabeled prices, overcharged consumers and failed to correct the problem despite the company’s knowledge of the problem. Dollar General disputed these claims.
Christopher Mufarrige, director of the FTC’s Bureau of Consumer Protection, said in a statement that “Dollar General betrayed the trust of millions of American consumers and imposed significant financial harm on communities and consumers already struggling to make their paychecks last.”
“The FTC’s action underscores the agency’s commitment to reducing costs for consumers by ending deceptive pricing practices that harm Americans,” Mufarrige added.
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Dollar General has been sued by the FTC and 20 states for alleged deceptive pricing practices. (Jakub Porzycki/NurPhoto via Getty Images)
The complaint says thousands of Dollar General stores took advantage of vulnerable shoppers by extorting millions of dollars in illegal overcharging, without sufficient safeguards to prevent the practice.
He added that the company has received tens of thousands of complaints from consumers across the country claiming the company failed to meet its advertised price, suggesting that consumers across the country have suffered widespread harm.
States that have joined the FTC’s lawsuit include Alabama, Arizona, Arkansas, California, Connecticut, Florida, Illinois, Iowa, Kansas, Louisiana, Michigan, Mississippi, Nebraska, New Jersey, North Carolina, Ohio, Oklahoma, Tennessee, Utah and Wisconsin.
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Dollar General disputed the claims made in the FTC’s complaint and said the proposed settlement was excessive. (Adam Gray/Bloomberg via Getty Images)
Dollar General disputed the claims made in the complaint filed by the FTC and the states, saying in a statement that “the lawsuit filed today by the Federal Trade Commission and several states suggests that we have abandoned our mission and deliberately ignored the affordability needs of our customers.” Nothing could be further from the truth. »
“Our goal is 100% accuracy between shelf and checkout prices in every store. As with other retailers and despite our policies and procedures, occasional price discrepancies may occur. When this occurs, our store teams are educated, empowered and expected to make things right for the customer,” Dollar General said.
The company’s statement said it was informed of the FTC’s investigation in early February 2026 and “engaged cooperatively” with the FTC and made several company representatives available to provide sworn testimony on relatively short notice.
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| Teleprinter | Security | Last | Change | Change % |
|---|---|---|---|---|
| DG | NO DATA AVAILABLE | – | – | – |
Dollar General said that after the FTC completed its sworn testimony, it received a draft complaint along with a proposed settlement that requested a monetary amount “unrelated to—and an order of magnitude greater than—any realistic assessment of the amounts attributable to price discrepancies.”
The company said it worked in good faith with the FTC over the next four weeks and explained its issues with the agency’s findings, then made a counteroffer for a monetary settlement before the agency took legal action.
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“While we respect the role of the FTC in protecting American consumers and the role of state officials in protecting the citizens of their respective states, we will vigorously defend this litigation,” Dollar General added.
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