Kim Kardashian’s latest beach photos perfectly capture the tried-and-true “mermaidcore” aesthetic, and we can’t get enough of her sultry seaside style.
ICYMI, the reality TV sensation, SKIMS co-founder and SI Swimsuit 2022 model – who posed for an unforgettable debut in the Dominican Republic as one of four cover stars alongside Ciara, Yumi Nu and Maye Musk – shared the designer’s striking look on Instagram earlier this week. Posing on the stormy shore, Kardashian took several selfies in Mark Fast’s seafoam green minidress, which featured great texture thanks to its unique knotted fabric.
As if that wasn’t enough, the piece was also fresh off the runway, straight from the designer’s Spring/Summer 2027 collection. “Sea Goddess 🔥🔥,” one fan proclaimed in the comments, referencing the general mermaidcore vibe. Meanwhile, another user added: “OH MY GOSH MOTHER!!!! I’M LIVING FOR THIS!!!!” To discover Kardashian’s look on Instagram, Click here.
First popularized on social media in 2023, “mermaidcore” is a playful term describing fashion-forward pieces that embrace the elegance and side of a sea-loving mermaid. Made with flirty fabrics and often incorporating delicate details pulled straight from the shore (think sea glass and seashells), the vibrant vibe is a must-have for fans of fun and fantasy fashion. And the aesthetic is not only popular on social networks! That same year, People reported that several stars put their own spin on the style, including Amanda Seyfried, Heidi Klum and Disney’s. The Little Mermaid herself, Halle Bailey.
Of course, we at SI Swimsuit are always quick to obsess over seaside-themed fashion moments. Over the years, many models have graced the glossy pages in designer looks that absolutely channeled that mermaid-adjacent energy. For example, in 2025, the SI Swimsuit style team embraced the trend for a stunning photo shoot in Bermuda with photographer Ben Watts, featuring Brooks Nader, Katie Austin, Lauren Chan and Jena Sims. According to the SI Swimsuit style team, they were “primarily influenced by natural materials” for this wonderful wardrobe and “aimed to channel an ethereal energy.”
With that in mind, we’re singing our siren song to resurrect a handful of our favorite snapshots from the aforementioned 2025 feature film, which totally channel the same sultry, chic, maritime energy as Kardashian’s recent designer minidress. Bottom Line: Scroll on for some wonderful mermaid outfit inspiration!
Mermaidcore Moments: SI Swimsuit models sport mermaid-inspired looks in beautiful Bermuda
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