The 17 Best Deals to Shop During Amazon’s Holiday Beauty Event

Amazon’s Holiday Beauty Event is back, making it the perfect time to stock up on your favorite winter skincare, makeup, and haircare products. Through November 1, you can shop deals of up to 40% off brands like Medicube, Tarte, and Crest, plus rotating 48-hour flash deals on makeup, fragrance, men’s grooming, and more.

Below, I’ve rounded up the best deals on skin care, hair care, wellness and more that I’m actually buying, plus NBC Selected editor’s favorites on sale. I’ll update this story with new deals throughout the sale, but keep in mind that some products may be out of stock as the sale continues.

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The Best Skincare Deals Amazon Holiday Beauty Event

One of my latest TikTok-derived makeup tips is to spray a fine hydrating mist between steps to help everything settle, and this serum mist from Medicube is one of my favorites to use. It contains hyaluronic acid and ceramides to hydrate the skin, plus PDRN to help heal acne damage and dryness. This gives an extra dose of hydration on warmer days and keeps my skin from drying out overnight during the winter months.

After Kelly Rowland told us that Olay’s Super Serum was part of her daily skincare routine, NBC Selected reporter Zoe Malin immediately added it to hers. “The ingredients are hydrating, smoothing, firming, brightening, and help improve skin texture, which is something I want to target, especially now that I have my acne under control,” she says. Malin also likes that the serum is lightweight and absorbs quickly into her skin.

I’ve been a fan of Round Lab for years now, and this moisturizer is my go-to when I’m between testing new products and want something familiar and reliable. The light, creamy texture melts into my skin and hydrates without feeling greasy, which is ideal for my oily skin. It contains hyaluronic acid and ceramides and is safe for all skin types, including sensitive skin.

The Best Makeup Deals Amazon Holiday Beauty Event

A glossy lip gloss is a must for me, and this Tarte lip balm contains hydrating maracuja extract to keep your lips hydrated all day long. Malin, who says it’s “one of those products that deserves to be as hyped as it is on the Internet,” wears it almost every day, whether on its own at the office or over a matte lipstick on a TV show. “The application is so smooth and the little stick shape of the dispenser literally fits in every bag,” she says.

This highlighter doubles as a blush and has a soft glow that helps brighten skin by reflecting light, according to the brand. “When I’m doing a totally glam look, I’m newly obsessed with using this highlighter on the bridge of my nose, cheekbones, and forehead to give my face extra dimension and a little shimmer,” says Malin. Even though she’s not a makeup artist, she finds it very easy to apply. “Since it’s a liquid, you only need to use a small amount and it lasts really well in the long term,” she says.

NBC Selected Business Editor Mili Godio is a big fan of this lip balm and she even gave it to her bridesmaids on her wedding day. “It’s lightweight, non-sticky and hydrating, plus it leaves a beautiful glossy finish with a subtle tint,” she says. It comes in ten transparent and shiny shades.

Best Hair Care Deals Amazon Holiday Beauty Event

Ampoules are highly concentrated serums often found in Korean hair and skin care, and this hair serum uses an exosome complex to keep your hair hydrated, according to the brand. The ampoule also has a built-in Gua Sha-inspired brush to massage the serum into your scalp. Malin, who has tried the serum, says she likes that it absorbs quickly into her hair and is easy to apply.

Wavytalk’s heated round brush has five temperature settings to help you control the heat while you style (and minimize heat damage, too), according to the brand. Godio loves using this thermal brush to add bouncy curls to her hair. “It adds so much volume that I always feel like I’m getting a new breakout after using it,” she says. “Plus, it tames my flyaways and leaves my hair silky and smooth in less than 20 minutes.”

The Best Wellness Deals Amazon Holiday Beauty Event

I tested Lume’s Full Body Deodorant for over two weeks and was pleasantly surprised at how well it controlled odor, even on hot summer days. It dries quickly and invisibly and you can use it anywhere on the body, including your feet and between your thighs.

Colgate’s teeth whitening strips are a longtime favorite of many NBC Select staff members, many of whom see results with semi-regular use. “These are my all-time favorite teeth whitening strips, which says a lot about how many options I’ve tested while reporting on dental care,” says Malin. “I notice real results when I use them regularly, and they are very adhesive, so they stay on my teeth throughout the treatment and take seconds to apply.”

48-Hour Flash Deals on Amazon Holiday Beauty Event

Below is a list of categories that will receive rotating 48-hour flash deals throughout the sale, along with the dates they will go on sale:

• October 19-20: Up to 40 percent off makeup
• October 21-22: Up to 35 percent off perfume
• October 23-24: Up to 40% off health and wellness
• October 25-26: Up to 35% off men’s skincare
• October 27-28: Up to 40 percent off skincare
• October 29-30: Up to 40 percent off hair care
• October 31 – November 1: Up to 40 percent off personal care

Why are these Amazon Holiday Beauty Event deals worth it?

• Up to 30% off products across all beauty categories
• Includes popular brands like Medicube, Tarte, Olay and Laneige
• Up to 40% off select rotating offers
• All highly rated products with at least 4.0 stars
• Excellent opportunity to stock up on seasonal products
• Can serve as a starting point for holiday shopping

Why trust NBC Select?

I’m an associate SEO reporter for NBC Selected and have covered skin, hair, and body care for over three years. I frequently report on beauty deals during major sales events like Amazon Prime Day, as well as report weekly on sales and deals from our favorite beauty brands and retailers, including Ulta and Sephora.